eLearning 07 March 2025

How to Create Effective Microlearning - Useful Tips and the Best Tools

Shane Traill
Director, First Media
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Here at First Media, we believe that size really does matter when it comes to learning. Small, bite-size chunks of training content - aka Microlearning - often work best.

Microlearning is especially effective for learning on the go, such as via a mobile device, and when information or how-to instruction is required quickly. An example could be product information prior to a sales meeting or a process explainer to assist a field-based engineer. 

Microlearning solutions

 

We’ve created microlearning solutions for clients from small businesses and charities through to global corporates over the years, so we’re well placed to offer insights on the subject. Below we break down how to create effective microlearning, including useful tips and some of the best tools.

 

But first of all…

 

What is Microlearning?

Microlearning is a modern approach to corporate training that delivers short, focused learning units tailored to busy professionals. It enhances engagement, retention, and accessibility while making training more manageable and measurable for Learning & Development (L&D) teams.

 

 

Overarching Strategy for Microlearning in L&D

Define Your Learning Objectives

It’s essential to align each microlearning module with business goals and learner needs. Using SMART (Specific, Measurable, Achievable, Relevant, Time-bound) for your learning objectives will help you eliminate fluff.

Focus on knowledge application rather than passive learning.

 

Identify Your Audience

Work to understand your employees’ existing skill levels and learning preferences. Segment content based on job roles, experience levels, and learning needs.

You can use surveys or assessments to gauge knowledge gaps.

 

Structure and Format eLearning Content

It’s essential to keep each module short (think max 3-10 minutes). Use varied formats like videos, quizzes, infographics, and interactive simulations to maximise learner engagement.

Ensure accessibility across multiple devices (mobile-first approach) to enable learning on the go. 

Mobile learning for National Trust

 

Incorporate Just-in-Time Learning

Make your training content available at the moment of need (eg quick troubleshooting guides, compliance updates etc).

Enable easy search and retrieval of microlearning resources.

 

Plan for Learning Reinforcement and Retention

It’s helpful to use spaced repetition techniques to reinforce learning. Incorporate micro-assessments and real-world applications.

Encouraging peer to peer learning and discussion forums (social learning) can foster organisation-wide knowledge sharing through real life experiences and stories that could drive further engagement.

 

 

Essential Software Tools for Microlearning

Content Authoring Tools

We use several elearning content authoring tools to create Microlearning - here are some of our favourites:

Articulate Rise - User-friendly, mobile-responsive microlearning creation. For example, we used this to create management training for HSO.

Articulate Storyline - Powerful software for creating engaging, highly interactive content. We used this for sales enablement training at Sabre - a global travel industry client who wanted scenario-based training to help build confidence across their sales team.

Elucidat - Cloud-based authoring with collaborative features. We used this software in creating a digital learning module for National Trust - short, bite-sized learning to reinforce knowledge of the charity among employees and volunteers. 

 

 

Video and Interactive Content Tools

Camtasia - Screen recording and video editing for training tutorials.

H5P - Interactive learning activities, quizzes, and games.

We’ve created interactive training videos for the likes of Amazon and the Financial Times. 

eLearning for Amazon

 

Best Practices for Engaging and Effective Microlearning

Design for Engagement

Use storytelling to make learning relatable. Incorporate gamification elements (badges, leaderboards, rewards).

Leveraging interactivity like drag-and-drop, simulations or decision-making scenarios will keep your learners actively engaged.

 

Optimise for Learning Retention

Focus on one key takeaway per module. Reinforce learning with micro-quizzes and reflection prompts. 

Make the most of visual aids, such as charts, infographics and animations to simplify complex concepts.

Example of simplified learning concepts from Zellis

 

Leverage AI and Automation to Improve Efficiency

Automate content delivery through LMS scheduling. Use AI-powered solutions like Synthesia for video learning to develop engaging experiences without bloating costs or production time.

Implement microlearning pathways for structured skill development.

 

Make Learning Measurable

Track completion rates, quiz scores, and engagement metrics. Leverage xAPI and learning analytics to assess real-world impact.

Gather feedback from your learners through surveys and sentiment analysis.

 

 

5 Quick Tips for Success

Keep it short and relevant – Focus on need-to-know information.

Design for mobile-first – Ensure accessibility on all devices.

Encourage social learning – Use discussion boards and peer collaboration.

Leverage AI and automation – Optimise learning paths and recommendations.

Continuously iterate – Use learner feedback and data to refine content.

 

 

Summary

Microlearning is a powerful tool for modern L&D, enabling organisations to deliver lively, efficient, and measurable learning experiences.

By implementing the right strategy, leveraging essential tools, and following best practices to keep it bite-size, you can enhance workforce development and drive meaningful business outcomes. 

 

Want to discuss how we could help your team with engaging microlearning?

Contact us here at First Media. 

Why choose First Media?

Improve your overall performance

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Become more agile and responsive

We deliver engaging, high-quality training and support wherever you are and whenever you need it.

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Our in-house team of designers will work with you every step of the way to ensure you get the right look.

Captivate your audience

We combine novel ways to appeal to our learners natural curiosity and engagement.

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