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Shane Traill
Director, First Media
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Micro-Learning Assets For BCUK

October is Breast Cancer Awareness month, and this year BCUK are hoping to raise more awareness about breast cancer in men. Introducing the ‘Check Ya Pecs’ campaign, designed by our very own team here at First Media.

BCUK came to us following the success of a recent eLearning project we created for them, as they knew we could provide a fun, engaging learning campaign that resonated with people. The main aim was to produce a series of micro-learning assets to share across their social channels, to educate people on a sensitive topic while keeping it light-hearted and interesting.

Short social, TikTok style learning videos

We also created some TikTok videos for BCUK, explaining the risk factors for men, ways to reduce breast cancer in both men & women. Have you seen them on TikTok yet? Be sure to share them and help spread awareness:

Micro-Learning Assets For BCUK

October is Breast Cancer Awareness month, and this year BCUK are hoping to raise more awareness about breast cancer in men. Introducing the ‘Check Ya Pecs’ campaign, designed by our very own team here at First Media.

BCUK came to us following the success of a recent eLearning project we created for them, as they knew we could provide a fun, engaging learning campaign that resonated with people. The main aim was to produce a series of micro-learning assets to share across their social channels, to educate people on a sensitive topic while keeping it light-hearted and interesting.

Short social, TikTok style learning videos

We also created some TikTok videos for BCUK, explaining the risk factors for men, ways to reduce breast cancer in both men & women. Have you seen them on TikTok yet? Be sure to share them and help spread awareness:

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