Unlocking Opportunities for Board Directors
Our objectives
When the decision was made to transition the programme's online component to the Instructure Canvas LMS, First Media was chosen to design and build the interactive content on the platform.
Targeted to Audience: Develop a tailored programme with relevant content and case studies.
Collaboration: Enhance peer-to-peer learning by increasing collaboration between cohorts.
Global Reach: Design a course accessible to a global audience, with a focus on the UK and Asia.
Flexibility and Updateability: Create a manageable solution that allows for easy content updates by the Financial Times team.
Engaging eLearning Content: Incorporate interactive activities to ensure engaging content.
Fully Customised 20-Hour eLearning Programme
Given the extensive content to be migrated to the platform, we began with a high-level design process to review existing materials and identify opportunities for interactive activities and collaboration.
We built all content directly within the Canvas platform, avoiding separate SCORM modules for easier management and quicker updates.
Our front-end design and development team created a custom JavaScript framework, resulting in a bespoke interface tailored for the Financial Times.
This allowed for custom interactions beyond the standard Canvas offerings. Our eLearning design team then integrated the content, adding custom-designed graphics, animations, and interactive activities, including forums and case studies to foster collaboration among candidates.
Expert and Scenario-Based Video Production
As part of the course, we produced a series of expert-led videos filmed at the Financial Times' state-of-the-art studios in London. Additionally, we created scenario-based videos with actors portraying non-executive directors in various situations to support practical learning.
Adapting for a Global Audience
After developing the initial content for the UK, we collaborated with the Hong Kong team to adapt the materials for an Asian audience. This involved localising content to meet regional needs and updating it to comply with Asian legislation.
"We engaged with the FT Board Director Programme’s online courses to ensure all board members had a unified understanding of fundamental principles. The flexibility of online learning was appreciated, and participation was enthusiastic across the board. The programme has significantly bolstered our confidence in performing to the highest standards." Angela Mackay, Managing Director
